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Hyundai, the car company with a reputation for making high-value cars affordable, has aimed its sights at the two-seat roadster market. Making its world debut at the Chicago Auto Show(February 2001) is the new, Hyundai HCD6 roadster, dubbed the "affordable exotic car." "This concept car provides a strong indication of where Hyundai is going in the sporty car market," said David Weber, Vice President, Marketing at Hyundai Motor America. " The HCD6 is a car that is fun to drive, fun to look at and fun to own. When you can just look at a car and have it put a smile on your face, it’s a winner." The Hyundai HCD6 is aimed at those drivers who are young at heart and use their vehicles as an expression of freedom. "We feel the HCD6 will appeal to young people and to baby boomers who enjoy driving with the wind in their hair." Weber added. Styling The Hyundai HCD6 Roadster was styled by the talented team at the HATCI California Design studio in Fountain Valley, California, located near the famed shores of Newport Beach. The two-seat open top roadster has many unique design features including detached, floating front and rear carbon fiber bumpers, a clear, see-through engine cover and high-mount exhaust. "The most striking feature is a deeply sculpted side air intake system," said HCD Senior Designer Dragan Vukadinovic who led the exterior design team on the HCD6. "The entire side of the car serves as ducting to the engine. This design also improves aerodynamics by taking normally turbulent wheel well air, smoothing it out and using it for engine cooling. |
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